Category: Exceptional Client Interaction
10 Must-Ask Questions for Inquiries to Get Them More Likely to Say Yes to Booking
About 3 minutes of babbling and a desperate need to take a damn breath later, I was self-sabotaging my inquiry calls. I’d be nervous as all get out on the phone with a new inquiry and wanted the booking SO BAD. With practice and a simple formula, let’s makeover your calls for more control, more success and more […]
4 Ways to Rock at Marketing Your Photography Business Offline
There is no doubt about it. We live in a digital age. Everything is a click away. So much so, that many of us have begun to rely on the Internet to market ourselves! Rightfully so, it is an excellent tool. Between Facebook promotions, Instagram hashtags, and re-pins on Pinterest we’ve got the digital world covered.
A Photographer’s Survival Guide to Email Marketing (Part 2)
If you’ve ever wondered how to get more engagement with your email list or how to turn more of your subscribers into new photo session bookings, this is the post for you. First, if you want to know why you should create an email list and how to start, read A Photographer’s Survival Guide to Email Marketing Part 1. Now, we’re going to talk all about strategy and personalizing your subscriber’s experience on your email list.
A Photographers Survival Guide to Email Marketing (Part 1)
Most photographers I work with don’t have an email marketing plan. They come to me using a marketing plan that consists of these 4 things:
Being as active on social media as possible
Blogging sessions and personal work
Hoping some of the web traffic from 1 & 2 turn into inquiries
Hoping a past client will leave a good word to a friend and a referral will come through
Does this sound like you? If so, this post is going to show you how to take better control of your marketing and ultimately your business. It’s time to stop banking on hope, friend!